Learn The Process That Top Network Marketers Use To Often Sponsor Hundreds of Reps Per Month.
There is something very wrong with our health care industry.
Yeah, this is supposed to be a blog about network marketing… just bear with me a second, because we’re going there after an analogy…
Having worked in health care for 12+ years, I’ve seen – what I would call – a self serving industry grow in the direction of creating dependence. Patients are told they have to come back, that they cannot take care of their problems on their own and that they require ongoing treatment. Dependence = money. Plain and simple. Keep them coming back, take care of the symptoms, but never treat the cause of the problem. If patients keep coming back, so does money.
This is a gross disservice and I find it to be insulting of intelligence. Personally, I won’t return to a provider who won’t make an effort to educate me about what I am being treated for and what I can do for myself. Thus, in my health care career I have made it a point to educate. Empowerment is a great thing. Certainly, there are those who for some reason can’t or won’t take advice and continue to rely on me for care, but this is of their own choice. I still take every opportunity to help them learn how to help themselves.
Ok, you’ve been waiting patiently for how this semi-rant has any comparison to network marketing. If you’ve been in networking for some time, you may have run into a MLM team that is operated like your HMO plan: team leaders who give you minimal amount of information on how you can keep your business healthy, old information that is not effective and keeps you returning for more support. They run on the concept of get the new one in and out fast (sign anyone up), make them dependent (meetings and trainings), and never teach them fully how to succeed!
How did that work for you? Did your MLM business grow and thrive? Were you able to provide your downline an effective way to build their businesses? Or, did you and your company flatline? 95% of network marketers experience this and fail.
Empowerment comes from knowlege that can be easily applied. You can provide your downline with the information necessary to be able to help themselves and others. They come to you when the run into new problems they don’t yet know how to solve. When they are leaders of thier own group and ready for more, you again are positioned to educate them on how to grow their leadership skills. This is kind of like going through rehab after an injury. You start with small tasks, and when you can perform those, you graduate to bigger physical tasks until you are capable of doing everything on your own again.
Leaders help you implement the knowlege and skills that they teach you much the same way a therapist or provider teaches you more and more as you advance through the stages of healing. They provide more information about other methods or systems you can use to improve once you have graduated to a point where you are capable to do more.
That information should come in a series of steps. Once you have mastered one method of generating leads, it’s time to introduce another. When you have figured out how to successfully convert your prospects more regularly, you learn another skill. Your value improves in increments, and your team does the same. Too much information at once and you overload the system and slow the progression.
Are you ready to get the education that has been holding you back from getting your MLM business healthy?
PS. That little blue ad -link to the right is where you’ll discover what I’m talking about.
Tagged with: lead generation • leader skills • Leadership • leads • Marketing • mlm • network marketing
Filed under: Leadership
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