Is your online advertising rocking… or rotting?  Are you generating the leads you should be getting for your efforts?

I used to stink at advertising.   I mean, I was spending money, and getting little return on my investment.  Cash seemed to be flying out of my my pockets with little response, and I ended up calling luke-warm prospects who didn’t understand what I was offering.

Quite frankly, I don’t think even I really understood what I was selling.  Worse, I didn’t know how I was supposed to be selling it.

Have you felt that way?  Are you still feeling like that?

Do you think – even have a slight hint – that learning how to market better might help your business?

Most network marketers start their MLM opportunty without knowing how to effectively market. That makes it pretty easy to see why 95% fail.  I was one of them until I learned the marketing tips I’m about to share with you.

Like you, I started in my MLM business with determination and vigor, and absolutely no idea what I was doing.  My ads were similar in content to the majority of ads you see out there.  They looked a lot like this one:

Company XYZ in Pre-Launch!
Ground Floor Huge Opportunity.
Contact me today!

I have dreams that wake me up from deep sleep because of these ads. In the dreams I am still stuck, struggling, suffering, not able to make a dime with my MLM.

Since then I have learned how to write better copy…  how to make a connection with my readers… what words and content can make the simple difference between 2 readers and 2000.

Read the rest of this entry

Are you barely getting by with your MLM?  Do you work a full time job so you can pay for your MLM?

More than 90% of network marketers spend more every month on advertising, gas to and from meetings, flyers, renting hotel rooms, buying leads, online advertising…

Here’s some frightening stats:

95% of network marketers fail.

The average time in business of a network marketer is less than 90 days.

Most network marketers don’t even make $10/week from their commissions.

The vast majority work full time and drop cash attempting to build a networking business.

Most network marketers don’t learn the tools needed to succeed… they’re never taught how to advertise properly.

The trouble with getting a MLM off the ground is that it costs money to build a sustainable business….

…Or does it?

There is some amazingly effective marketing potential right in front of you, right now.

In fact, you probably didn’t even know you could make money advertising your MLM online while you build it.

Didn’t realise that?

Lead generating systems and affiliate advertising.

Ok, the cat is out of the bag now!

While you generate leads using online marketing systems, you get paid to help other MLM business owners market their own MLMs.

I’m not telling you your old methods are wrong or bad…

They’re just slow.

For you to make enough cash flow to continue marketing…

If you want to keep reps in your organization more than 90 days…

You need to have an SLO: Self Liquidating Offer…  or several…

Read the rest of this entry

You’ve started building your lead lists online, making your calls to the prospects that visit your capture pages…

But while that’s happening, what are you doing to generate leads outside of the cyber world?

When I first started my MLM biz, for the first month or two, there were weekly calls, three way calls, e-mails, webinars…support of the kind needed to get you up and going – fast.  All of it was sell, sell, sell.

I made some prospect conversions, built a grasp of the info and was able to talk shop to anyone – and I did… to the point of scaring off many prospects.

Slowly the communication and support from my upline started to fade.  I found myself working on my own.

Someone in my upline  suggested buying lead lists… which I did, and got a few customers. Let’s just put the concept to rest right now.  Lead lists suck!

You buy supposed hot lists of people who “just signed up”… call them and get hung up on by folks who don’t want to be bothered…who have already been called by other saps who bought the same leads… who don’t want another telemarketer bugging them…

Lead lists are dead.  If you want to practice getting hung up on, go ahead… All you’re doing is chasing.

So, I started listening to another of the CD sets, listening to ideas, learning how to become a leader in the MLM industry…

When I came across a couple simple ideas…

But, how do you know what works and what doesn’t?

One answer is this… Try them!

I had always known to listen to people that had already done what I wanted to do.

Read the rest of this entry

Have you ever posted an ad for your MLM biz online?  Did you know what you were doing when you posted it?

I started out the same way…I littered various social sites with thinly disguised offers that avoided any mention of a networking biz… until some poor sap went for the sugar coated proposition. Then I unloaded all my MLM biz’s stats, promosies and whatever I could to

I’ll give you the success rate in as few words as possible… It sucked!

For some reason I didn’t realize that I was just another gnat swarming around in the over stimulating pages of internet advertising.   I was annoyingly visible, but like the others, not worth swatting at.

You may have seen some of them…and post similar ones for your MLM?

Company XYZ Looking For Hard Working People
Get in on the ground floor
Great compensation
Call me today!
(555) 555-5555

If you’ve done this in the past or are still currently using ads like this…

Let’s get this straight right now, THE MADNESS HAS TO STOP!

MLM success in the past was based on direct sales, telling everyone about your product or company the first time you met them – and every time after that too!

The best of the best today are using internet attraction advertising.

What is attraction marketing?

Direct sales is dead.  Instead you provide value in who you are, attracting people who want to work with you.   From this data base comes networkers who ask to join you with your primary networking biz.

Prospecting online is pretty straight forward.

Read the rest of this entry

Ever wondered what happened to the reps you signed up?   Why did they stop working at building their down-lines and disappear?

In the past, I’ve had reps do the same thing in my organization.

There were sign-ups in my organization I was sure would become MLM rock stars, but they withered away at the first sign of difficulty.  They didn’t get the immediate roll of income from their MLM and they decided it was time to move on to something else.

Here’s what I’ve learned…

The top 7 reasons your reps quit your MLM are:

7.  Natural born quitters.   Not overly profound a concept here, but you know the type.  They quit jobs, they quit marriages, they quit school.  They quit almost most anything except making excuses because there’s no drive or determination to do what’s necessary to succeed.  The fact that you’re reading this article shows you’re not in this category.

6.  I don’t mean to offend, but his group I term “Diarrhea of ideas, constipation of action”.  These people start all sorts of things but never follow through.  They often start many things  but never finish.  Likely they’ll have joined many MLM’s before yours.

5.  Emotional decision makers. They jump on board your opportunity early based on what they percieve to be a great opportunity.  These prospects will buy anything that gets them hyped up,  but at the first hint of not getting everything they want fast – aka money -  they jump ship to  join the next great opportunity they see.

Read the rest of this entry

Have you ever posted an ad for your MLM biz online?  Did you know what you were doing when you posted it?

I started out the same way…posting to social sites with vague descriptions purposely veiled to keep the network marketing side hidden until the prospects took the bait.

I’ll give you the success rate in as few words as possible… It sucked!

I was trying to use direct sales marketing in a market that is inundated by hundreds of ads per hour when they surf the internet.  I still can’t believe that I actually though cheesy ads “looking for motivated individuals to join this upstart company” and similar posts.

You may have seen some of them…

Company XYZ Looking For Hard Working People
Get in on the ground floor.
Great compensation
Call me today!
(555) 555-5555

Maybe you’ve done this in the past, or even doing it right now.

Let’s get this straight right now, THE MADNESS HAS TO STOP!

MLM success in the past was based on direct sales, telling everyone about your product or company the first time you met them – and every time after that too!

The current top MLM earners are using attraction marketing online.

What is attraction marketing?

You no longer sell your product directly.  You provide value in who you are, attracting people who want to work with you.   Out of this group of people, you’ll find people that also want to work in your MLM.

So how do you go about attracting prospects?

You’ll need a few tools that you use integrated in a marketing system.

Read the rest of this entry

Have you ever noticed that there are very few people who seem to be making a killing with their MLM?

And you’re not one of them?

It’s staggering to see the statistics of how many people join a MLM and never recover their initial investment.  Sad but true, 97% never make it in their MLM business.

But the other 3% are making so much money they are attracting hundreds and thousands of reps into their businesses.

What makes them so different.

I truly believe I can help you answer that.  Just follow along here for a bit.

I recently watched a couple live webinars from my marketing group in which a guy by the name of David took 2 hours to provide a step-by-step blue print of the exact methods he uses to generate tremendous amounts of leads.

In fact, the week he did the webinars he had over 70 leads in one day.

Simply amazing.

And better yet, he did this is less than 3 months!

Still not impressed?

He had never done internet marketing before starting using the system that was creating insane numbers of leads with!

Just what was that mind blowing system?

Article marketing.  David uses several simple tools available to absolutely anyone with a pulse – and likely even those without a pulse too.

It’s so simple that even I set it up on less than 2 hours a day of work in less than a week, without any prior knowledge of internet marketing or computer programming.

And in reality, I’m pretty much a bozo in regards to using a computer.  I’m smart at lots of other things, but honestly, html scares the crap out of me!

Read the rest of this entry

The other day while I was at the coffee shop, admittedly I was eaves dropping as a young man extolled all the virtues of his latest network marketing company on his poor, entrapped victim.  As he blathered on and on about his new super tonic from the rainforest of South America, I was amused by the uncomfortable chair dance of the unfortunate sap who agreed to sit and listen to him explain the ingredients, the comp plan, the amazing ground floor opportunity.

As this continued on, the young man looked up as a someone he recognized passed by.  He briefly slowed his dialog to wave and shout “Hey, Dan!” to the other guy walking past.  I held back a laugh when “Dan” quickly averted his eyes when he recognized who was calling to him, and made for the door at double pace.  As “Dan” avoided confrontation, the uncomfortable squirming of this young man’s prey ramped up, and attention was soon fixed on him again as the benefits of joining were explained.

I actually had to leave before I made a scene, as I was starting to be very amused with the situation and was threatening outright laughter.

Is this how you prospect?

Have you ever seen someone you know purposely avoid you because they know you’re going to try to sell them on your latest and greatest network marketing opportunity?

It’s how I used to prospect, before I realized that this direct sales approach was not effective, and better methods exist that reach way further!

No longer am I chasing leads… in fact they’re now finding me.  I use 5 different tools that allow me to submit articles to over 300 article directories daily.

Read the rest of this entry